Saint West Is Preparing For The China International Clothing And Accessories Fair.

Beijing will be held in March this year.

It is reported that on the CHIC2011, Saint West has rented the exhibition hall of the 400 square metre E1226 of the E1 hall, which will fully display the brand image of "Saint style" brand and "the leader of Chinese fashion business". At the same time, it will also carry out the exhibition of high-end creative sculpture with the establishment of the world master pattern.

On the evening of March 28th, Saint West will host the ceremony of the 2011 fashion business men's fashion show in Saint West in China at the golden banquet hall of Beijing Hotel A, and the ceremony for the first China fashion business men's wear design competition, and the 10th anniversary renewal ceremony of the cooperation with French fashion master Danny Falai.

In addition, the "champion dream hero heart" 2011 St. good west Brand Value Investment Summit and China Fashion Business 30 year evolution theme cultural exhibition will also be held in the same period.

As early as the beginning of last year, Saint West set up a new round of development strategy.

In March 2010, Saint teh signed a contract with the top consultant team of China's garment industry, the company's marketing and planning company, and made a comprehensive positioning of the saint's west brand.

In July 2010, Santa Fe hired Kobayashi Unori, the famous designer of Japan, as the design director. In July 18th, the St. Joseph's brand strategy conference and Brand Value Investment Summit were successfully held in Changsha. In November, Saint West and the China Fashion Designers Association signed a contract to hold 2011 "Saint West cup China international fashion business men's dress design competition".

This event will be held consecutively for 10 sessions.

For this reason, Saint West has made every effort to form a strong and capable team to prepare for CHIC2011.

The move is aimed at vigorously promoting the strategy of pformation and upgrading of the brand of Saint De's brand. From the traditional "business and leisure" to "fashion business", with the "champion brand effective growth" mode, with the combination strategy of "international fashion masters + Chinese star designers", the influence of fashion brands will be established, and the design culture of France and Japan will be integrated into the world's best resources.