Ningbo Rises More Than 20 Children'S Clothing Brand &Nbsp; Foreign Trade Clothing Pforms To Children'S Clothing.

Ningbo hehe Jess Card Co., Ltd. is a clothing company specializing in American casual men's wear. Recently, they have turned their attention to the children's clothing industry.

After breeding the leisure men's brand GXG and pushing the annual sales revenue to about 3000000000 Yuan, the company is brewing a children's wear brand.

"Our children's clothing brand is named" LOVEMORE ". It is called" let love a little more ". It is plated as" thousand loves "and plans to open the first batch of stores in the country in July this year.

Yu Yong, director of GXG brand, said in an interview yesterday.

Children's clothing was recognized as the last piece of cake by the clothing industry, and the Nuggets were launched one after another.

Among them, Ningbo's Bai Mu group, Ledano, Changlong Guotai and many other foreign trade clothing enterprises have chosen the brand of children's clothing when they enter the domestic market.

Coupled with the previous rest, Shan Shan, Taiping bird, sprout, and the newly emerged tiger Patti, Lai Di Shang and other children's clothing, now Ningbo has more than 20 independent children's wear brand.

Children's wear brands are becoming more attractive.

Speaking of children's clothing in Ningbo, we must mention China's first.

After the birth of "one stop", many adult clothing brands began to extend to the children's wear industry a few years ago on the basis of mature brand operation ideas and market experience.

The Chinese fir and the Pacific bird are important representatives.

And recently came to build children's clothing brand hehe Jess Card Co., Ltd. is also extended from adult clothing brand to children's clothing.

Li Shujun, director of the company's children's clothing brand, told reporters that the children's wear in the market is mainly cartoon cards and cute cards. The children's clothing made by their company will play the fashion brand and continue the fashion style of GXG in the field of children's wear.

Clothing foreign trade enterprises also crowded into the children's clothing market.

Ningbo Bai Mu group is a foreign trade enterprise established in 1997. In 2007, it started walking inside and outside the "two legged legs" and represented the French children's wear brand Alphabet.

"At present, our children's wear brands have entered more than 250 shopping malls and supermarkets in the country, and the number of children's clothing brands in Ningbo ranks first among all the children in the market."

Jiang Hairun, general manager of the group's domestic and industrial sector, confidently told reporters.

In 2009, Ningbo Bai Zi dress limited company opened its children's clothing.

Wang Jun, who has worked in foreign trade for more than 10 years in a clothing company, withdrew from foreign trade two years ago, invested 10 million yuan to set up Ningbo Shuai Shuai tiger Children Products Co., Ltd. and began to produce children's clothing, and created his own brand "tiger Patti".

Now, "tiger Patti" has entered the sales system of Yintai department store, and its sales volume has increased rapidly.

Looking at the whole country, many well-known shoes and clothing brands have long been deployed in the children's wear market, such as seven wolves, three point water (Kangnai), Anta, 361 degrees, and some other international brands such as NIKE, ADIDAS, BabyDior and so on have also extended their tentacles to children's clothing.

Even the enterprises that originally produced drinking water and household appliances began to infiltrate into the children's clothing industry. For example, Wahaha Group had created Wahaha children's clothing in a few years. The influence of Haier Haier, the household appliance giant Haier, has been pushing into the children's clothing market, and wants to make the "Haier brothers" the first brand of China's children's clothing products. Clothing B2C online shopping company van kaim and Mcglaughlin also set children's clothing as one of the main businesses.

People in the industry predict that the age of children's clothing industry has come out in an all-round way. In the next 3~5 years, there will be one or two and three line brands of children's wear.

In this round of "children's clothing craze", children's clothing in Zhejiang, Fujian and Guangdong will play three roles.